Ross Levinsohn is a seasoned media executive with over three decades of experience in the industry. He has held top executive positions at Fox Interactive, Yahoo, and Tribune Media. In 2019, Levinsohn became the CEO of Sports Illustrated, a historic sports media brand he has since propelled to new heights under The Arena Group.
Sports Illustrated CEO Ross Levinsohn has made significant changes to the publication since taking over. He recognized the importance of quality content and shifted the focus to it, hiring talented writers and reporters to produce engaging sports content. He also recognized the value of digital media and launched a new website and mobile app, making Sports Illustrated accessible to millions of readers worldwide.
Levinsohn’s leadership and strategic vision have helped Sports Illustrated to grow its audience and revenue streams. He has overseen the expansion of the publication’s events and licensing businesses, which have generated significant revenue for the brand. He has also secured partnerships with major brands such as Amazon, creating new revenue streams for the company.
Under Levinsohn’s leadership, Sports Illustrated has become a model for successful media brands. He has focused on building a sustainable business model that values quality content and engages with readers. His commitment to excellence and innovation has earned him a reputation as a visionary CEO in the media industry.
Levinsohn’s success at Sports Illustrated has led him to take on a new challenge as the CEO of The Arena Group. The Arena Group is a new media company focusing on sports and finance. Under Levinsohn’s leadership, The Arena Group is reorganizing around these two key verticals. The company is also acquiring new media brands like Parade Media Group to expand its reach and revenue streams.
Sports Illustrated CEO Ross Levinsohn has been instrumental in changing the landscape of the publishing business. He has shown that quality content, strategic partnerships, and innovative thinking are essential to building a successful media brand. His leadership at Sports Illustrated and The Arena Group transforms the media industry and sets a new standard for excellence.